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VIP guests at launch of Hongqi luxury cars | Philstar.com
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VIP guests at launch of Hongqi luxury cars

OMG - Gracie Go - The Philippine Star
VIP guests at launch of Hongqi luxury cars
Rashid Delgado, president of EVOxTerra Inc., delivers the welcome address.
STAR / File

EVOxTerra Inc., made history last Monday with the highly anticipated grand launch of Hongqi vehicles at the luxurious Grand Hyatt BGC in Manila. The event marked a significant milestone in the Philippine automotive industry’s luxury segment, as the complete lineup of Hongqi vehicles was showcased in a mesmerizing display of elegance and innovation.

The festivities commenced with a striking marching entrance by the cadets of the NYK-TDG Maritime Academy, setting the tone for an evening that would marry precision and elegance. The cadets’ impeccable formation and discipline paid tribute to Hongqi’s unwavering commitment to excellence and attention to detail.

As the curtains lifted, attendees were treated to a visual spectacle like no other. The Hongqi lineup, known for its fusion of cutting-edge technology and timeless design, gleamed under the spotlight. Each vehicle exuded a unique sense of luxury and sophistication, capturing the essence of Hongqi’s commitment to excellence.

EVOxTerra and Hongqi representatives make a toast: (from left) Jen Tablante, Hu Bo, Rashid Delgado, Robbie Delgado, Dan Florentino, Zaki Delgado, and Bob Shaw.

However, the grand launch was not merely about unveiling automobiles; it was an immersive experience that transcended expectations. To complement the opulent display, a captivating ballet performance took center stage. Dancers gracefully glided across the floor, their movements synchronizing effortlessly with modern Chinese music that resonated throughout the venue. It was a powerful tribute to Hongqi’s rich cultural heritage and a reminder of the brand’s dedication to elegance and artistry.

Gracie Go, Joanne de Asis, Robbie Delgado

The enchantment continued as the Manila Philharmonic Orchestra, renowned for its virtuosity and musical finesse, graced the stage. Their symphonic performance filled the room with an enchanting melody, adding an ethereal touch to the event. The harmonious convergence of music and automobiles underscored the perfect union of precision engineering and artistic expression that defines the Hongqi brand.

Throughout the evening, guests were treated to a sumptuous Chinese food buffet, a culinary journey that tantalized the taste buds and echoed Hongqi’s attention to detail and devotion to an exceptional experience.

Rashid Delgado, the visionary leader of EVOxTerra Inc., delivered an inspiring speech, emphasizing the company’s commitment to bringing world-class automotive luxury to the Philippines. He expressed profound gratitude to the partners, team members, and the Hongqi brand for making this grand launch possible.

The grand launch of the Hongqi brand at Grand Hyatt BGC stands as a testament to EVOxTerra Inc.’s dedication to bringing premium automotive experiences to discerning Filipino consumers. This event not only showcased the beauty of Hongqi’s vehicles but also celebrated the fusion of art, culture, and engineering that defines the brand. It marked the beginning of an exciting new era in the Philippine automotive industry, one characterized by uncompromising luxury, innovation, and elegance.

As the evening concluded, attendees left with a profound appreciation for the Hongqi brand and a sense of anticipation for the remarkable journey ahead. EVOxTerra Inc. and Hongqi have set a new standard of excellence that is sure to captivate the hearts of automotive enthusiasts and connoisseurs across the Philippines and beyond.

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